The Ultimate Guide to In-Store Digital Vouchers (No Hardware Needed)

For restaurant owners and retail managers, the challenge is constant: how do you get new customers in the door and turn them into loyal, repeat visitors? For years, the answer was paper coupons and punch cards. But in today's digital world, paper is slow, expensive, and holding your business back.

The flyers are costly to print, they're impossible to track, and worst of all, they are easily lost or abused. There is no way to know if your promotion is actually working or if a single coupon is being shared and reused, eating into your margins.

The solution is to go digital. But traditional digital coupon systems often require expensive scanners, complex POS integrations, and clunky hardware that gets in the way.

There is a better way. This guide will show you how to use trackable digital vouchers that customers can redeem on their own phones, with no special hardware required.


The Modern Solution: The "Mark as Used" Digital Voucher

Imagine a system so simple that all your customers need is their phone, and all your staff needs is their eyes. That's the power of the "Mark as Used" digital voucher.

It's a unique, secure webpage that each customer receives. When they are at your counter or table, they simply show the voucher on their phone. Your staff visually confirms the offer and then taps a single button on the customer's screen to redeem it. The voucher is instantly marked as used and cannot be used again.

An animation showing the Mark as Used button being tapped on a phone.

This simple, hardware-free process is the core of our solution for restaurants and retail. It prevents fraud, requires zero staff training, and is incredibly easy for customers to use.


Putting It Into Action: The "Table Tent" Funnel

Now, let's turn this feature into a powerful, automated system for getting new customers and building your email list. The most effective method is the "Table Tent" or "Package Insert" funnel.

Here's how it works, step-by-step:

Step 1: Create an Irresistible Offer

First, decide on an offer that's compelling enough to make a customer pull out their phone. Examples include:

  • "Free Appetizer with any Main Course"
  • "15% Off Your Next Purchase"
  • "Free Coffee with any Pastry"

Step 2: Set Up a Public Signup Form

Using Coupon Carrier, you create a simple landing page with our Public Signup Form feature. You can customize this page with your logo and a message related to your offer.

Step 3: Generate a QR Code

Take the unique URL for your Public Signup Form and turn it into a QR code using any free online QR code generator.

Step 4: Display the QR Code In-Store

Print this QR code and place it where your customers will see it:

  • On every table in your restaurant (a "table tent").
  • As a small flyer on your checkout counter.
  • As a printed insert inside the shopping bag for every purchase.

The sign should have a clear call-to-action: "Scan Here for a Free Appetizer on Your Next Visit!"

The Result: A Self-Sustaining Marketing Machine

Now, the magic happens automatically:

  1. A customer scans the code.
  2. They enter their email on your signup form to claim the offer.
  3. Coupon Carrier instantly delivers an email containing a link to their unique digital voucher, which can be marked as used on their phone.
  4. You have just acquired a new email subscriber that you can market to in the future, and that customer has a compelling reason to return to your business.

For More Control: The Mobile Scanner Service

While the "Mark as Used" button is perfect for most businesses, some require more robust validation. If you have multiple locations, want to track redemptions by staff member, or use codes generated by your POS system, our Mobile Scanner Service is the ideal solution.

This web-based app turns any staff smartphone into a powerful code scanner. When a customer presents their QR code, your staff can scan it to instantly validate that the coupon is legitimate and has not been used before.


Ready to Grow Your Local Business?

Digital vouchers are the key to building a modern, trackable marketing strategy for your physical business. You can stop wasting money on paper and start building a real, measurable connection with your customers.

Explore our solutions for Restaurants & Retail →