Boost Restaurant Sales: How to Use Coupon Carrier for Digital Coupons

Paper coupons are costly to print and impossible to track. Generic discount codes get shared online and eat into your margins. If you're running a restaurant promotion, you need something better: trackable digital coupons where each customer gets their own unique code that can only be used once.

With Coupon Carrier, you send unique, single-use digital vouchers to your customers via email. Staff redeem them at the counter using the 'Mark-as-Used' button on the customer's phone. No scanner, no POS integration, no special hardware. This guide shows you how to set it up.

How these coupons work in-store

Every campaign has two parts: how the coupon gets delivered (email, signup form, print) and how it gets validated at the counter. This guide uses the "Mark-as-Used" method, where staff tap a button on the customer's phone to redeem the offer. No scanner, no POS integration.

If you're not sure whether Mark-as-Used or QR scanning is the right fit for your campaign, see which validation method to use.

Supported email services

The features discussed in this article work with the following email services (additional ones are added over time):

Getting started

If you haven't already, sign up for an account here. In this guide, we'll use the Redeem Link feature, which generates a unique link for each recipient in your email campaigns.

When clicked, the link will take the recipient to a landing page displaying their unique offer.

Step 1: Create a new Redeem Link configuration

  • Click on "Create a New Configuration".
  • Select "Redeem Link" from the available options.

Create config image

Step 2: Select your email service

Choose the email service you're using to send offers to your customers. These links include information for fraud protection, and depending on the service, it might need to be connected to your email platform for recipient validation.

Select service image

Step 3: Customize your landing page

Next, configure and customize the landing page where the offer is shown. For this example, we'll distribute an offer that can be marked as used by staff on location.

  • Select the "Mark as Used" template to get started.
  • Customize the message, logo, colors, and other elements on the page to match your brand.

Select template image

Step 4: Choose your code source

In this example, we’re sending out offers with randomly generated codes that aren’t visible to the recipient. Select the option to use random codes generated for each recipient.

Select code source image

Step 5: Activate your configuration

Once you've completed the setup:

  • Save your configuration.
  • Activate it to start using it in your email campaigns.

At the top of the Redeem Link configuration page, you'll find instructions on how to add the link to the selected email service.

Link copy image example, Mailchimp?

Try it yourself

Send yourself a test voucher and walk through the Mark-as-Used flow on your phone. The whole setup takes a few minutes.

Get a test voucher | Restaurant and retail use cases